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Lenticular Printing is a process of taking multiple images and printing them on a single lenticular lens. This allows for multiple viewing angles on a single "sheet" or lens. This process can be used to make images with several frames like an animation, or have several layers at different increments to make an image appear 3-D. You may simply want to have alternate images appear to morph into each other.
These images are all combined by a process called interlacing. At this point they are printed directly on the back or "smooth side" of the lens. At this point the registration has to be very precise to avoid ghosting or poor imagery.
Due to the increase in popularity and print quality, lenticular printing has become a more affordable and economical for business looking to find a different and interesting way to advertise.
To see how lenticular printing works, roll-over and click the image on the right to see the different frame views of this actual printed "Lenticular" card.
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